Lurbira, meaning "Earth Goddess" in the ancient religion of the people of the region, the native Basque people. The winery cultivates traditional varieties of Tempranillo, Garnacha, Graciano, and Garnacha Blanca along with international varieties of Chardonnay, Merlot, and Cabernet Sauvignon. The winery is located in the Navarra region of Northern Spain, run completely by women.